Advancing Excellent Teaching in
Annenberg Media uses media and
telecommunications to advance excellent teaching in American
schools. This mandate is carried out chiefly by the funding
and broad distribution of educational video programs with
coordinated Web and print materials for the professional
development of K-12 teachers. It is part of
Foundation and advances the Foundation's goal of
encouraging the development of more effective ways to share
ideas and knowledge.
Annenberg Media's multimedia resources help teachers
increase their expertise in their fields and assist them in
improving their teaching methods. Many programs are also
intended for students in the classroom and viewers at home.
All Annenberg Media videos exemplify excellent teaching.
Distribution and Audiences
Annenberg Media video programs reach their
audiences in three ways. First, they are distributed to
schools and other non-commercial community agencies on the
organization's own digital satellite channel, called the "Annenberg
Channel." Second, they are streamed on demand on the
Learner.org Web site. Third, they are distributed for
purchase on videocassette and DVD through 1-800-LEARNER and
ordering here at Learner.org.
The Annenberg Channel
Annenberg Channel is a free satellite channel for
schools, colleges, libraries, public broadcasting stations,
public access channels, and other non-commercial community
agencies. It runs 24 hours a day, 7 days a week, and airs
the video programs funded by Annenberg Media. It is
available free to any agency with a Ku-band satellite dish
and a DigiCipher II satellite receiver.
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